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Welcome to the most established KPI driven, digital marketing and SEO agency in Luxembourg.

Proudly considered the best specialist SEO ( search engine optimization ) in the country*

Our Specialized Digital Services

Organic SEO

Allow us to get you ranking on the 1st Page of Google as well as other major search engines.

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Google Adwords

Professional Management and Implementation of all Google Adwords Features

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Social Media

Our team will take care of your brand on all major social media platforms.

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Web Design

Professional Web and Graphic Design for your business.

Home

Brand Strategy

Positioning your brand on all the right platforms, and surpassing your competition.

brand strategy

Auto Lead Generation

Our predominant KPI is to make sure you receive a steady flow of leads and business.

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Dominate your Industry Online

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  • Building Brands Since 2010

    Our Team has a combined marketing experience of more that 120+ Years.

  • Google Accredited

    Our team leaders are Google Accredited, giving your business full peace of mind that our implementations are based on Google’s best practices.

  • 174% Average Growth per Client Campaign

    We deliver based on your KPIs and Industry averages. We pride ourselves on always delivering a healthy return on the marketing budget spent.

Leading Digital and SEO Marketing company in Luxembourg.

The 4 Core Factors of our SEO Firm

  • Results Driven Digital Marketing Agency

    SEOPros, with more than 10 Years experience, is one of the top boutique digital marketing agencies specializing in advanced search engine optimization, web design, strategic brand building, content marketing and strategic competition analysis. We have been the industry leaders in advanced search engine optimization, Google PPC and Social Media Management for the last 10 years+. We are well known in the SEO industry as being one of the leading organic SEO companies in Luxembourg. 

  • We are proud to be the go-to digital marketing agency for Notable Multinational Corporates in Luxembourg.

    Multi-National Firms are the heartbeat of the Luxembourgn economy and we at SEOPros have mastered the art of growing their respective market share online in difficult Luxembourgn market environments. This is just One of the reasons why JSE Listed firms trust SEOPros with their organic growth strategy 

  • Why we do what we do

    We get our biggest kicks from marketing when we see our clients’ businesses grow and surpass their competition. With us, it’s all about market share.

    One of our core KPIs is to take market share on our client’s behalf and circumvent any threats to it. See our SEO Pricing and Cost here

    Now open in Mauritius for SEO Services 

  • Advanced SEO

    Our core focus is organic SEO in Luxembourg. As one of the leading SEO companies in Luxembourg, we have learned that organic traffic converts 5x more than paid advertising. Our aim for every client is to receive a steady stream of business leads and sales through advanced search engine optimization and a highly converting website.

    Welcome to our Newest International Clients – Paperjet and PlasticSurgery.Review

An SEO Agency with a results based attitude - View our Prices

Local SEO Package
monthly
399
Perfect for SME's
Ideal Package for Local Businesses looking to dominate their industries locally.
Up to 7 Keywords
Enquire Now
National SEO Package
monthly
799
Our Best Seller
The Best value for Money SEO package in Luxembourg. National Reach for your Business Online.
Up to 20 Keywords
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Ecommerce SEO Package
monthly
1399
KPI Driven Ecommerce Growth
We grow our ecommerce client's revenue by average of 117%* All inclusive SEO package.
Up to 100 Keywords
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Global SEO Package
monthly
1899
Big Daddy of SEO
Global reach for your business online. The number 1 package for multinational companies,
Up to 50 Keywords
Enquire Now

WHAT IS SEO AND WHY IS IT IMPORTANT?

 

SEO stands for Search Engine Optimisation. It’s what you need for your website or webpage to talk to and be ranked on the first pages of search engines such as Google, Bing and Yahoo!. Your website doesn’t simply appear in search engine results. It needs to be indexed with the search engines and optimised using the SEO science of matching the valuable information in your website with what people are searching for online.

In theory, SEO is fairly simple to comprehend. In practice, it’s extremely complicated mainly because the complex algorithms that drive the search engines are mysterious and constantly evolving. Your website needs to contain information that’s relevant, engaging and up-to-date and provides answers to the questions people are asking.

If you didn’t know this before, you need to hear it now. You’re penalised by search engines for creating webpages that are essentially “dead space”, in other words they just sit there and take up valuable space. If your webpage is never updated and your content is mundane, generic or worthless; Google and the other search engines don’t want it in their space.

 

WHAT IS SEO?

 

The easiest way to explain SEO is to compare it with an old-fashioned library. If you’ve written a beautiful, interesting book; you want people to find it and read it. The librarian helps a visitor coming into the library to find the right book for what he/she needs. Asking the librarian to point you in the right direction or pick out the best book for you saves you hours searching through the shelves.

If there are 100 books in the library on the same subject, the librarian recommends only three or four that she thinks have the best and most relevant content.

Google and other search engines are exactly like a librarian. Where there are hundreds and thousands of “books” in the search engine library; they seek out only the best on that subject matter. They do this through complicated algorithms which are created to index and rank the webpages.

It used to be that simple when search engines and then SEO became popular in the early 1990/2000s. It’s so much more complicated now, which is why you need the best SEO company in Luxembourg to help you do it right.

The three most important search engines are Google, Bing and Yahoo!, although Yahoo!’s search results are generated by Bing. Of course, Google is the giant of all the search engines. About 65% of search activity is done through Google and about 31% through Bing.

However, the scary news is billions of searches are conducted every month on other search platforms such as YouTube, Facebook, Amazon and eBay. If you sell products and only focus your attention on the two popular search engines, you’re missing the boat.

Are you starting to see how complicated search engine optimisation is and how important it is to keep up-to-date with search engine developments? The cost of SEO is almost nothing compared to getting it wrong and falling behind your competitors.

 

WHY IS SEO IMPORTANT?

 

Your webpage has to jump to the front of the queue when people are searching for something that you can offer and sell to them. It must generate sales leads which are converted to sales which convert to profits for your company. If it’s not working hard for you, it’s more or less dead in the water.

The beauty of SEO is it’s relatively affordable and in this generation of digital marketing, it levels the playing fields. For the first time, the little guys can compete in the same game as the big guys.

It takes time and SEO knowledge to optimise a website where the goal is to get it to pop up on the first page of search results. There are rules to follow and the search engines penalise webpages for messing with or breaking the rules. The best SEO company in Luxembourg will take you to the top page of search results without using reckless and dodgy tactics to get there.


SEO versus PPC

 

To complicate matters, other marketing methods have been brought into the mix. This includes PPC which stands for Pay Per Click advertising. It includes Google AdWords and Facebook Ads which are those adverts that pop in the first few lines on a Google search result or while you’re scrolling through Facebook posts. Pay Per Click advertising delivers results as long as you keep paying Google and Facebook.

The primary task of SEO services offered is to optimise your webpage for search engines so you have a far higher likelihood to be selected by them in a search. This is referred to as organic ranking; using what SEO experts know a webpage needs to stand out from the crowd. Pay Per Click pushes the webpage to the top of the list at a cost. This cost either pays off or it doesn’t for the company spending the money.

On-page and Off-page optimisation

 

On-page optimisation is how you communicate directly with Google with regards to what information is in your webpage, how good it is and how interesting people will find it. This is done by including popular search words and phrases called keywords or keyword phrases.

For example, if someone types in “Best SEO company in Luxembourg” to find the best SEO company in the country; or they type in “cheapest accommodation in Luxembourg” to find affordable accommodation in the city; you need to incorporate those keyword into your content.

In the old days of SEO, we concentrated on keywords but now we include the whole phrase. In fact, if you know exactly how the people are asking the questions to find your products and services; you include the whole search question in your content a few times over.

However, search engines like Google have put a stop to what is called “keyword stuffing” which is literally stuffing keywords and phrases into the content to fool Google. In fact, they penalise webpages heavily for doing this. Keywords and phrases need to be incorporated into content naturally in a way that makes sense and is pleasurable and interesting to read.

Off-page optimisation is what happens off your webpage. In other words, what activity is happening related to your site that a clever SEO person hasn’t carefully engineered. The most important off-site activity is what they call backlinking which is where another webpage includes your content as a link because they find it interesting and informative.

This tells search engines like Google that you’re producing relevant, engaging and informative content which is useful. Google expects all webpages to be useful and engaging so readers stay longer on webpages and have more chance of seeing Google advertising that’s related to the subject matter.

Links help your webpage in many different ways; they increase your likelihood of being “found” by a search engine which improves your ranking, they indicate to search engines that your webpage content is valuable and sought after and links help separate your webpage from others that don’t add value to the search engine experience.

At the same time, it needs to be a relevant link to be noticed. If your content is linked to a site that isn’t indexed by a search engine, then it isn’t worth anything to you.

What to look for in a good SEO company?

 

What we’ve covered in this article on SEO is only the tip of the iceberg. As you can imagine it’s a lot more complicated and requires the expertise of professional SEO people who keep up-to-date with a constantly evolving component of digital marketing to ensure your webpage has the best chance of being optimised and ranked and for it to generate leads and sales.

If you are shopping for SEO services online, you’ll find hundreds of them. They all talk the big talk but many of them don’t deliver; particularly those that use “black hat” tactics to get you ranked quickly but then see your webpage heavily penalised by Google.

Simply, what you want from a professionally optimised webpage is improved rankings and increased traffic aswell as increased exposure and brand credibility. If you crack this with the help of a professional SEO company, your webpage will generate more leads and sales which generate profits for your company.

You need the help of a SEO and digital marketing company that has specialised experience in the field of search engine optimisation and knows what it takes to bring more organic traffic to your webpage through the leading search engines such as Google, Bing and Yahoo!

SEO services offered should include doing a full audit on your webpage, creating a strategic plan that’s on-point with your company goals and implementing tactics that are above board and effective. The best SEO companies in Luxembourg are passionate about developing a close working relationship with you and they make your online performance a priority.

To filter out the best SEO companies from the worst, there are a few things you need to investigate:

  • How successful and experienced is the SEO company; ask for testimonials from businesses they’ve helped in the past and proof of the rankings and optimisation track records

 

  • Do they tailor the SEO strategy to a companies goals and long-term strategy; no two businesses are the same and you should avoid a SEO company that adopts a blanket approach to the SEO service they offer

 

  • Whether the SEO company outsources its SEO services to a third-party or whether they have a professional team in-house that offers a hands-on approach to servicing an account; avoid a SEO company that outsources its work as they obviously have limited control over the quality of content and optimisation that’s needed

 

  • How long has the SEO company been in business; avoid start-up SEO companies or digital marketing companies that offer it as an add-on/non-specialised service

 

  • How comprehensive is their list of SEO services; the SEO company should offer a full-service offering with expertise in all areas of search engine optimisation

 

DO I NEED SEO?

 

Every business needs to invest in search engine optimisation. In the past, SEO was a “nice to have” and now it’s essential; particularly if you’re competing in a saturated market. Remember, your webpage doesn’t miraculously appear in search results. It needs to be indexed with the search engines in the same way a book in a library is indexed by an efficient librarian.

As we speak, there are hundreds of people searching for products or services that you offer on search engines. If you’re not pulling through quality traffic and converting them to leads and sales; your company’s profits will fall way short of expectations.

SEO is relatively cheap unless you’re paying for advertising on search engines. In fact, SEO gets to a point where it’s ‘free’ because an indexed and well-optimised webpage continues to work hard for you long after an advert in a page of a magazine or flyer that’s thrown in the trashbin does on a good day. SEO works 24/7 every week of the year. It’s like a sales rep that never sleeps.

SEO receives up to 90% more clicks than PPC (Pay Per Click). The temptation may be to throw money at the problem of ranking but rather put your trust in the SEO company you’re working with and patiently wait for them to work their magic.

SEO builds brand awareness as well as trust and credibility. If you use a professional SEO company that offers an excellent SEO service, you’ll see your webpages rising through the ranks on search engines like Google and Bing that are regarded as trustworthy and reputable. The large search engines have immense credibility and if they organically rank your webpage well, you’re on the right track.

Bear in mind, and this is extremely important; SEO is a long-term strategy. It’s not a quick fix and any SEO company that offers you a quick fix to get to first page rankings should be dropped like a hot stone. In the long run, your webpage will be penalised and they’ll duck with your money.

SEO costs are worth it if your SEO company measures up to its promises. It takes awhile to move up search engine rankings but it also takes time to move down the rankings. Once you have hit the top spot on the first search page; with a clever strategic plan in place, you should stay there.

 

FIND OUT MORE ABOUT OUR SEO SERVICES AND PRICES

 

SEOPros Luxembourg is an official Google Partner